In the global smartphone race, Samsung now outperforms Apple across nearly every major metric—except for profits. But that could soon change, as Samsung gains ground fast in the one area Apple still leads.
Samsung brings in more revenue, employs more people, and spends more on both R&D and marketing. It also sells more smartphones globally and, crucially, its sales are growing faster than Apple’s. That momentum signals a shift in consumer demand, especially as Samsung offers greater variety, innovation, and price flexibility across its lineup—from foldables to budget models.
Why do so many buyers now choose Samsung? They’re asking questions like:
- Which phones offer more features at a lower price?
- Who’s leading in 5G, display tech, and hardware design?
- Which brand supports better customization and device integration?
Samsung often wins on all fronts—especially for users who value hardware diversity and rapid innovation.
An infographic from MBAOnline breaks down this trend, showing just how far Samsung has come—and how close it is to overtaking Apple completely.